These are adorable and IMO ripe for merchandising. The dragon thing and the bat actually seem like perfect mascots for the vintage collections, too bad they've come a bit too late.
I honestly thought there was going to be some official thing where they replaced Sonic with Hatsune Miku as their main branding character... which would make a ton of fucking sense, actually. Anyway I dislike how a bunch of them are just redesigns of existing mascots, but I do like the 16-Bit Bat.
Sega has proven in recent years that they are trying to go back to basics, I think the next logical choice for the Sega mascot would be this: http://seiga.nicovideo.jp/seiga/im3043146 I can see this go on T-Shirts, posters, and commercials everywhere.
Bumping because today's the last day, if anyone still wants to submit something. Here's mine- http://seiga.nicovideo.jp/seiga/im3170147 If when you submit you get an error page, just clear your cache.
This art gives me an Alex Kidd vibe :P Ahh Memories Looks like Worms too I think the mascot should be Ristar. I kinda like the tiger one, that's the best of all of them.
How about your avatar bird, GT? Wait, then it'll be like Twitter :v: and they will sue SEGA for infringement of their patent mascot, and then SEGA will be broke Heck Yes! Sanshiro-San!
Aww, it's cute and cool. I like it. I completely forgot about this. I have a bad habit of making things for contests and not submitting them. Went to go dig up the sketch I did when they announced it. Eh.